The Brew-ha-ha Over Beer Can Sizes: A Controversy Bubbly with Anger

If you’re a beer aficionado, you’re sure to have noticed that beer cans come in different sizes. From the standard 12-ounce can to the 16-ounce tallboy, there’s a can size for every preference. But did you know that the size of a beer can is the subject of a brewing controversy? That’s right – beer can sizes have been causing a stir in the brewing industry and among beer fans alike. Let’s dive into this buzz-worthy topic and explore what’s behind the brew-ha-ha over beer can sizes.

The Standard Size: 12-Ounce Cans

For years, the 12-ounce beer can has been the standard size for beer packaging. It’s the perfect size for a single serving of beer, and it fits easily into a cooler or koozie. Plus, it’s the size most people are used to, which makes it a safe bet for brewers. However, some brewers and beer fans claim that the 12-ounce can is too small and doesn’t provide enough beer for a satisfying drinking experience.

The Rise of Tallboy Cans: 16-Ounce Cans

Enter the tallboy can. With 16 ounces of beer in each can, tallboys are perfect for sharing with friends or enjoying as a single serving for those who want a bit more beer. Tallboy cans also have some advantages over their smaller counterparts – they provide more space for branding and labeling, and they can stand out on store shelves. However, some beer fans and brewers argue that tallboy cans are too big and take up too much space in the fridge or cooler.

The Emergence of 19.2-Ounce Cans: The Crowler

More recently, a new beer can size has emerged – the 19.2-ounce can, also known as the crowler. This can is roughly the size of a pint glass and provides even more beer than the tallboy can. Crowlers are often sold at breweries and taprooms, and they’re perfect for taking your favorite beer home with you. However, some beer fans and brewers argue that the crowler is too big for a single serving and that it’s not as convenient as a smaller can.

The Impact on Brewers

So, why is beer can size such a big deal? For brewers, can size can have a significant impact on their marketing and branding. Some brewers believe that a larger can size allows them to stand out on store shelves and grab consumers’ attention. Others argue that a smaller can size is more convenient for consumers and may lead to more sales. Ultimately, the decision about can size is up to each individual brewer, and different can sizes may be a good fit for different beers or styles.

The Debate Among Beer Fans

Beer can size has also become a hot topic among beer fans. Some fans prefer the convenience of smaller cans, while others love the extra beer provided by larger cans. The debate over can size often centers on the size of the beer-drinking experience – is a 12-ounce can enough, or do you need a tallboy or crowler to get the full flavor profile of your favorite beer? Ultimately, each beer fan has their own preference, and there’s no one right answer.

The Future of Beer Can Size

So, what does the future hold for beer can size? It’s hard to say for sure, but it’s likely that breweries will continue to experiment with different sizes and styles to find the perfect can for each beer. And as new brewing trends and flavors emerge, the debate over can size is sure to continue. So the next time you crack open a cold one, take a moment to savor the flavor and consider the can size controversy bubbling up around you.

Frequently Asked Questions

What is the standard size of a beer can?

The standard size of a beer can is 12 ounces. This size has been the industry standard for many years and is still the most common size for beer packaging.

What is a tallboy can?

A tallboy can is a beer can that holds 16 ounces of beer. Tallboy cans are larger than standard 12-ounce cans and are often sold as single servings or shared between friends.

What is a crowler can?

A crowler can is a beer can that holds 19.2 ounces of beer. Crowlers are often sold at breweries and taprooms and are designed to be taken home and consumed later.